Friday, November 2, 2018

19A – Idea Napkin No. 2


1) You. My name is James Davis. I am a third year finance major here at the University of Florida. My talents include communicating, teamwork, and the ability to speak 4 languages. My aspiration is to own my own business one day and make it successful. I see my business playing a large role in my life.
2) What are you offering to customers? I am offering a solution to students who get rained on walking to class here at the University of Florida.
 3) Who are you offering it to? These are students who walk to class at the University of Florida.
 4) Why do they care? They do not want to carry around an umbrella nor do they want to have a rain jacket on them at all times. Students will care because they will appreciate the business.
5) What are your core competencies? I’ve ran the numbers and it looks like my business is unique so I think what sets me apart is that no one else has this business.
I truly believe all of these elements fit together. I think my skills and business knowledge will be helpful getting investors to invest. I also think that what I am offering is so unique that the business will be successful. Students would benefit greatly from this solution.
I took the appropriate feedback from my last napkin idea and applied it to this one. I appreciated everyone who gave me feedback because I was able to really see where my first Napkin idea lacked and how I could improve this one. This was mainly in the way that I saw the business and myself.

2 comments:

  1. Hey, James! I find it really impressive that you can speak four languages, and that can definitely help you market your product to different types of students. I think it's also important that you look outside UF and to other rainy college campuses as it will help you extend your customer base. I also would've encouraged elaborating more on why customers care, because I know I just carry an umbrella in my backpack, so just be sure to have a convincing point of view for students like me who have an effective method when it randomly rains.

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  2. Hey James, I think that you did a good job of being straight to the point in this assignment. You have identified your target customer and why they will be willing to buy your product. Your product would be very useful to people all around the country after it expands past UF. Great job of implementing the feedback you got from the last idea napkin and making this one impressive.

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